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bKash

Posted on November 16, 2013 by Banker Makhluk
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bKash

image-bkashbKash is a subsidiary of BRAC Bank Limited. It started their journey as a joint venture company between BRAC Bank Limited, Bangladesh as well as Money in Motion LLC of USA, and in April 2013 International Finance Corporation (IFC). It is a member of the World Bank Group, bKash objectives is to ensure access to a broader range of financial services for the people of Bangladesh. bkash serves the low income masses of the country to achieve broader financial inclusion by providing services that are convenient, affordable and reliable.
Almost 70% of the population of Bangladesh lives in rural areas where access to formal financial services is difficult to reach. But all people feel the need of such services, either for receiving funds or to access financial gear to improve their economic condition. Below 15% of Bangladeshis are connected to the prescribed banking system whereas over 68% have mobile phones. These phones are not only devices for talking, but can be used for more useful and difficult processing tasks. bKash was conceived primarily to use these mobile devices and the universal telecom networks to extend financial services in a protected manner to the under-served distant population of Bangladesh
 

bKash  Mission

To provide financial services to their customers that are convenient, affordable and reliable, bKash aims to make the net of financial inclusion. bKash always intend to provide a solution for Mobile Financial Services, built on a well scalable Mobile Money platform, allowing the people of Bangladesh to safely send and receive money through mobile campaign.
 

bKash Benefits:

1)    It is fast:
bKash is decided to  provide financial services surrounded by the people of Bangladesh by giving  money transfer through mobile. It provides financial services allowing customers to send, receive and payment money from their mobile device. Comparatively bKash is faster than any other financial money transfer system in Bangladesh. It makes your life easier as you need.
2)    It is affordable:
Sending and receiving money with minimum effort and cost. bKash gives the highest benefits to its customers at an affordable cost, enabling everyone to access the formal financial method of the economy.Bkash minimizes opportunity costs. The service charge is minimum and there is no hidden charges involved.
3)    It is secured:
Money through your bKash Account, there is no chance to lost even if you lose your mobile. Every transaction is protected by your very own PIN that which are always safe and secure in  system.PIN is your Personal Identification Number that which you create when you register for bKash.  Each transaction of you make needs to be authorized by entering your PIN. To ensure 100% safety of your own account, do not share your PIN with anyone of your friends or relatives. bKash security and compliance practices are regularly audited to ensure that they meet the highest quality of standards.
4)    It is convenient
bKash is increased convenience of accessing their finances from their own mobile phones anytime, any day and anywhere. bKash offers their customers the flexibility to perform transactions 24 hours a day, 7 days a week,30 days a month and 365days a year. It is the most convenient way of transferring money. bKash transaction is possible on a bus, train, launch, or any any place on your wish.
bKash line also uses a very easy and simple instruction based USSD channel. By dialing *247#, anyone can transfer money just by pushing a few buttons on mobile phone. bKash is the most convenient way of transferring your money all over Bangladesh.
5)    It is Nationwide
It is the easiest and safest way of sending or receiving money instantly through your mobile, nationwide. It has extensive distribution network with more than 70,000 Agents covering each district and thana along with around 300 BRAC Bank ATMs provides their customers.

bKash Products and services

•    Cash In
•    Cash Out
•    Send Money
•    Buy Airtime
•    Payment
•    International Remittance

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